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References

* Smith S, Yang A, Larsen T, Tume R. Positional analysis of triacylglycerols from bovine adipose tissue lipids varying in degree of unsaturation. Lipids. 1998;33(2):197-207.
* Taniguchi M, Utsugi T, Oyama K, Mannen H, Kobayashi M, Tanabe Y et al. Genotype of stearoyl-CoA desaturase is associated with fatty acid composition in Japanese Black cattle. Mammalian Genome. 2004;15(2):142-148.

** Gilmore L, Walzem R, Crouse S, Smith D, Adams T, Vaidyanathan V et al. Consumption of High-Oleic Acid Ground Beef Increases HDL-Cholesterol Concentration but Both High- and Low-Oleic Acid Ground Beef Decrease HDL Particle Diameter in Normocholesterolemic Men. Journal of Nutrition. 2011;141(6):1188-1194.
** Smith S, Yang A, Larsen T, Tume R. Positional analysis of triacylglycerols from bovine adipose tissue lipids varying in degree of unsaturation. Lipids. 1998;33(2):197-207.
** Adams T, Walzem R, Smith D, Tseng S, Smith S. Hamburger high in total, saturated and trans-fatty acids decreases HDL cholesterol and LDL particle diameter, and increases TAG, in mildly hypercholesterolaemic men. British Journal of Nutrition. 2009;103(01):91. 


This months $100 packs have been put together with a focus on end of winter warmers. Next months special will cater to highly marbled BBQ steaks and succulent spring time specials. 

​Heartland cattle are uniquely free range, grazing on natural clover and rye grass pastures, with a grain supplement program. They drink from crystal clear spring fed creeks, and currently produce an average marble score of 4

Meet the Family

​Why is "Heartland 2A Beef" better for you?

Heartland Wagyu is part of the Binnie Beef Group of companies, a family business established by Stephen & Liz Binnie, and hinging of the back of 3 generations and 120 years of stud stock breeding on the family farm, situated on 7,000 acres of prime raising country in the heart of the Hunter Valley. 


Steve & Liz have 4 young kids, who represent the 5th generation of Binnies born and raised on the family farm. 


​We sincerely hope you enjoy the Heartland Wagyu 2A experience. We have raised these animals with love and care, under beautiful, peaceful management and surroundings. 



Our Heartland Wagyu beef is one of nature’s super foods, offering health benefits to rival salmon, quinoa and broccoli.

Wagyu is a renowned source of essential vitamins, nutrients and omega oils, which protect the human body from heart disease, high blood pressure, arthritis, depression and Alzheimer’s disease*


To enjoy our seasonal specials and really experience paddock to plate produce - straight from the farm to your front door, order online today.

Healthy Family

​Free Range Cows

Heartland wagyu is tested for the Stearoyl CA desaturase (SCD) gene. There are several different DNA sequences of the SCD gene in wagyu cattle* these are categorised into 2 groups based on the amino acids Alanine (AA) & Valine (VA). Cattle that have the SCD type A gene have enzymes that are able to change stearic acid (saturated fat) into oleic acid (a monounsaturated fatty acid)* Oleic acid makes the fat soft with a low melting point.


By using the SCD gene we can select the cattle which deposit soft, and oleic acid-rich fat, that is delicious and healthy!


Recent research demonstrates that high oleic acid ground beef may reduce risk factors for cardiovascular disease, lower LDL cholesterol (bad cholesterol)  and increase HDL cholesterol ( the good cholesterol)**